Up close
Fine leaf, grass and gum-bark detail blends with the scrub around you.
Hartland™ Camouflage · Field testing now
Our first camo pattern, designed for Australian eucalypt country. It's being field tested now and isn't on sale yet.
Why build our own
Most camo on the shelf is designed overseas: for American hardwood forest, or for New Zealand bush and tussock. Good gear, but different country. We hunt gum country: grazing paddocks, box-gum and stringybark ridges, dry grass and grey-green leaf. The colours are different, and so are the shapes.
So we started from the country itself. Range is developed and field tested in Australia, built around the Hunter, the Upper Hunter and the New England tablelands, where we actually hunt.
How it works
Fine leaf, grass and gum-bark detail blends with the scrub around you.
The detail disappears and the big shapes take over, breaking up your outline. (Image blurred to simulate distance.)
The palette
Every colour in Range was picked from the country it's built for.
For when you need to be seen
The same pattern, with blaze orange in place of the light tones. It's designed to stand out to other people while keeping the pattern's shapes.
Blaze rules differ between states and types of land. Check the requirements where you hunt before relying on any garment to meet them.
Where it's at
The Founders range is how we're funding it. Every order helps.
Back the buildThe list gets into the Founders range four days early, on Sunday 1 November. Plus first-run access to Range and field notes from the testing. That's it.
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